Benefits of Using WordPress

Benefits of Using WordPress


What is WordPress   

WordPress has been around since 2003 and is the most popular blogging software on the market.

A content management system (CMS) allows website owners to add, edit and remove text, images and other media on a web page, without needing to know any web coding.

There are many different CMSs available, from commercial versions to open source (free). The most popular CMS today is the open source platform WordPress. There are other open source CMSs available. The two other major competitors are Joomla! and Drupal. There’s also Squarespace and Blogger.

I choose WordPress because it has the most user-friendly admin section and it’s easy to use. It is important that the CMS is easy for myself and my clients to use.

With WordPress, you have control of nearly every aspect of your site.

It’s free…

WordPress is free to download and has a huge community of developers and designers constantly updating and supporting it. Whatever functionality you need for your site, there is a WordPress plug-in or theme to achieve it.

WordPress started out as a blogging platform, used mainly to post articles and news events. It has become much more powerful than that and now supports full e-commerce solutions and social networking functions.


Why WordPress?

SEO
WordPress out of the box is an excellent platform for SEO. Keywords in URLs, automatic generation of sitemaps, page keyword analysis, RSS feeds, breadcrumbs, social integration, multi-language and multi-site are all handled excellently.

SEO is a key ingredient of any successful marketing strategy and WordPress is the right solution.

Easy to use
There’s not a big learning curve when it comes to using a WordPress CMS; anyone can learn to use it and that’s a huge advantage for your enterprise business. A WordPress site can be installed and up and running in a matter of minutes, without any technical expertise. All a user needs is a domain name and a hosting account.

Multiple options

Plugins and specialised themes open up a world of possibilities for your site and can help you create a truly unique experience. You can make your blog feel more like a website than another blog. Basically, if you can imagine it, you can do it with WordPress. Whatever a company’s requirements, the core WordPress package plus a combination of its many plugins can make a site to suit.

Support

Because WordPress is free and open source, it’s supported by WordPress-loving communities around the world. This community of WordPress lovers is responsible for making changes to the source files and keeping WordPress updated and secure. Being part of its community and this open source project may seem like a double edged sword for some, that’s where I can help.

Plugins and Themes
Plugins and themes are what make it possible to use WordPress for building a website for various purposes. This is also why there are so many contributors to plugins and themes. They provide different templates. Want to add an event calendar, gallery, Twitter Feed, Facebook Box, and more to your site? Plugins help customise these templates to add more functionality.

Why I can’t recommend anything but WordPress

WordPress is browser-based. That means you can login from any Internet connected computer and manage your site.

WordPress is open-source, meaning that you have access to every single file on your website. That means that no matter what happens with WordPress in the future, you’ll still have the files you need to run your website.

With WordPress, if you don’t like the service you’re getting from your webhost, you can pack up your files and take them elsewhere, and your site will look exactly the same.

Don’t get confused!

I’m talking about WordPress.org, which is self-hosted. WordPress.com is owned and maintained by Automattic and is similar to Blogger and Squarespace in that they host the files for you and charge you for upgrades.